According to the announcement made by Parler's parent company on Monday, prominent social media site Parler, which is popular among American conservatives, has been offered for sale by American artist Kanye West, who now goes by Ye.


The company, which has its headquarters in Nashville and has so far funded approximately $56 million US, stated that it anticipates the transaction to be finalized by the fourth quarter of 2022. It did not give a deal value.


The agreement comes at the same time that Parler, which debuted in 2018 with the intention of providing a free speech space for users looking for an alternative to platforms like Twitter, has been re-added to the app stores of both Google and Apple after being removed in the wake of the riots that occurred in the United States Capitol in January 2021.



In the midst of Trump's search for a new internet megaphone, tech titans put pressure on Parler.

Ye, who is not only a musician but also a fashion designer, recently severed his business ties with the clothing retailer Gap, while the business relationship between the rapper and the German manufacturer of sporting goods, Adidas, is currently being evaluated.


The rapper has also been barred from using major social media platforms on multiple occasions due to issues that he has caused.


He was unable to access his Instagram and Twitter accounts. The most recent incident had Facebook parent company Meta Platforms locking West out of his Instagram account due to posts that were deemed to be antisemitic. After that, he moved on to Twitter, where he made his first post in over two years.


Kanye West has been banned from using Twitter and Instagram due to his antisemitic rants. Ye is quoted as saying in a statement that "in a society where conservative beliefs are perceived to be controversial, we have to make sure that we have the right to openly express ourselves." [Citation needed] (Kanye West, 2022)


During the announcement of the sale on Monday, the chief executive officer of Parlement Technologies, George Farmer, said that the transaction will "transform the world and change the way that the world thinks about free expression."


Ye is making a ground-breaking step into the free speech media sector, and he will never have to worry about getting taken from social media again thanks to this decision.


It appeared that Ye had joined Parler on Monday, and at the time that the announcement was made, he had approximately 91 followers.


The American rapper first declared that he would run for president of the United States in 2020, but he ultimately decided not to do so.


Parler has also gained traction among Trump fans, and it appears that Kanye West has abandoned his quest for the White House in 2020 in favor of running in 2024.


As part of the company's effort to modernize its operations, Parler established Parlement Technologies as its new parent company one month ago.